Philosophy

It's in the name: power and creativity. We believe in igniting the spark between a strong strategy and powerful creative. A sound strategy, executed brilliantly, will almost always win in the marketplace.

Third Rail Creative takes its name from the high-voltage rail that powers the trains of New York City's subway. Third Rail and has evolved into a full-service, nationally recognized ad agency. We believe it's more rewarding to outthink the competition than to outspend them. An agency built on the radical notion of treating our client's money as if it were our own. Who are able to react to a volatile marketplace quickly, affordably and wisely. Our team is built on thinkers – individuals whose backgrounds and experience create a unique blend of creativity, psychology and business acumen. Having been in business for over a decade, we are financially sound and profitable, and feel that the longevity of an agency in today's market says more than just the work you stand on.